BLOOD DRIVE-THRU︎︎︎
Due to the pandemic, blood donation has dropped dramatically, and the blood stocks have reached its lowest levels in years, putting many lives at risk.
We neededto make people feel safe to donate blood again.
In partnership with Albert Einstein Hospital, we created the Blood Drive-Thru, where people could drive their cars to a closed parking lot and make a blood donation more safely, quickly and with social distance.
The news spread and the people showed up, increasing the blood supply
by 50%, reaching pre-pandemic rates.
Client Chevrolet
Year 2021
WMcCann, and McCann Health New Jersey
CD Fernando Penteado
CD Eric Sulzer
CD Bruno Abner
CD Alejandro Bermudez
AD Felipe Racca
CW Leo Razera
Craft
Year 2021
WMcCann, and McCann Health New Jersey
CD Fernando Penteado
CD Eric Sulzer
CD Bruno Abner
CD Alejandro Bermudez
AD Felipe Racca
CW Leo Razera
Craft
︎︎︎︎︎︎
